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Neymar’s Advertising Campaigns

Few athletes seem to infiltrate every corner of mainstream society like Neymar does, and it's no wonder that year after year he is named one of the world's most marketable athletes. The Brazilian's magical touch on the pitch as well as his endearing personality have put his face and name on everything from underwear to telecom billboards to hygiene products. Even his son seems to have a love for the camera, ...

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The complications of football players promoting gaming companies

Online gaming platforms have performed a wide range of different marketing strategies. Marketing anything online is difficult, even in the case of people who have great websites and excellent products to sell. For some online casinos, one of the most important marketing strategies involves giving potential customers great welcome bonuses, which does indeed give them a strong incentive to move forward with p ...

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PokerStars sign footballing sensation Neymar Jr.

The online betting company PokerStars have recently signed Neymar Jr, the Brazilian footballer who plays his club football for Barcelona, as an ambassador for their brand. Neymar is a keen poker player and is very active on social media, which made him a very good choice to represent their company. He will star in their adverts and also make personal appearances at certain events. A recent advertisement for ...

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Neymar stars in a new jeans commercial for Replay

Together with several of his teammates in FC Barcelona, Neymar is one of the faces on a new jeans commercial for a brand called Replay. The Brazilian phenom stars in a few scenes already wearing the new Replay jeans, but he doesn't actually get to speak in any moment of the advert... Neymar isn't alone though, since Luis Suárez, Andrés Iniesta, Ivan Rakitic and Gerard Piqué have all teamed up with the Brazi ...

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Neymar gets featured on the new Nike video ad: “Winner Stays!”

With the 2014 FIFA World Cup coming up in less than 2 months from now, big brands like Nike are not ceasing any efforts to promote their products and earn even more visibility through viral advertising videos. Their last campaign features a long and illustrious list of sports celebrities, including the likes of Real Madrid's Cristiano Ronaldo and his girlfriend Irina Shayk, as well as Neymar Jr, Gonzalo Hig ...

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